Video / Short-form & channel content

Social mediavideo editing.

Make the first frame count. Keep the brand in view.

Video editing for brands, agencies and creative teams. We shape your footage into considered short-form edits, clear product stories and campaign cutdowns that follow your visual direction.

Fashion cutdown / Selected work
DedicatedTeams aligned to your references
24/6Production across time zones
Since 2015Visual post-production support
ISO 27001Certified information security
Social media video editing services

The story is short.
The finish still matters.

A clear opening. A considered sequence. Your brand throughout.

Social media video editing brings your source footage into a format suited to its purpose and destination. Our short-form video post-production covers shot selection, pacing, captions, motion graphics, color, audio and delivery versions.

We support Instagram Reels editing, TikTok video editing, YouTube Shorts and other social placements, using the platform and output requirements in your brief. Product features, fashion footage, campaign assets and brand content each receive the treatment their story needs.

We work from your footage, approved messaging and visual references, with dedicated editing support for individual projects and recurring content production.

Selected short-form & promotional work

Movement. Detail.
A clear sequence.

Play selected examples from our website.
Review the pacing and presentation.

Activewear & movement

Selected work
Product presentation

On-model & color

Selected work
Fashion presentation

Product feature edit

Selected work
Detail-led storytelling

Collection presentation

Selected work
Sequence & continuity
Short-form video editing scope

Every cut has a job.
The scope follows the brief.

Agree the message, audience and destination.
Build the edit around those requirements.

01

Opening & story structure

Opening / Message / Sequence

Select an opening that establishes the subject or product, then build a clear sequence around the approved message. Refine shot order and emphasis using your references for pace, tone and duration.

02

Pacing, transitions & continuity

Timing / Transitions / Continuity

Trim unnecessary pauses, balance the rhythm of the edit and connect shots with the agreed transition style. Keep the product or subject clear through movement and changes in angle.

03

Captions, titles & product information

Wording / Timing / Readability

Add the approved wording, subtitles or feature callouts included in the brief. Review readability, timing and placement for the required frame, using your typography and brand references.

04

Motion graphics & brand assets

Graphics / Brand identity / End cards

Integrate supplied logos, approved graphic elements and the agreed title or end-card treatment. Keep animation and placement consistent with your visual identity rather than applying a generic template to every edit.

05

Color, audio & finishing

Color / Music / Audio finishing

Balance shot color and apply the approved look. Refine the agreed audio treatment using supplied or cleared assets, checking dialogue, music and other sound elements against the brief.

06

Cutdowns & channel exports

Versions / Framing / Delivery

Prepare the specified durations, aspect ratios and delivery versions. Review framing, captions and graphics for each placement, then apply the agreed resolution, format and naming requirements.

Content that fits your production plan

Product stories.
Campaign cutdowns.
Recurring content.

Different briefs.
A connected visual standard.

01

Reels, TikTok & Shorts edits

For product, fashion and brand footage intended for short-form social use. Agree the message, pacing, captions, audio and framing using the source material and destination requirements.

02

Campaign & product cutdowns

For teams adapting approved shoot footage or longer edits into shorter assets. Define the key message and usable moments, then prepare each version around the required duration and placement.

03

Ongoing social video production

For brands, agencies and in-house creative teams producing repeat content. Dedicated editors follow your references for titles, color, pacing and file delivery across recurring batches.

Framing & channel versions

The same direction.
A considered frame.

Vertical, landscape or square.
Each version follows its own brief.

A new frame needs more than a crop.

We review the subject, product detail, captions and graphics within each requested aspect ratio. The source footage determines what can be retained, so the framing and intended use are agreed before versioning.

For edits based on an approved campaign master, share the permitted messaging, footage and graphic treatment. Each cutdown is checked against those requirements and its output specifications.

Landscape presentation

Selected format example

Vertical presentation

Selected format example
Dedicated social video post-production

Your footage.
Your brand.
A team that follows both.

An extension of your content operation.

We work alongside brand teams, agencies, studios and product videographers. Agree the source handoff, references, messaging, review stages and delivery requirements before production starts.

Dedicated editors keep recurring work connected to the approved style. Our 24/6 operation supports teams across time zones, with scheduling agreed for the footage, finishing scope and number of versions.

01

Share footage & the brief

Include the approved message, intended placements, duration, aspect ratios and brand assets. Add references for pace, graphics, captions, color and audio.

02

Build the first cut

Select footage and establish the opening, sequence and timing. Review the product or subject emphasis alongside the tone and story direction.

03

Refine & finish

Apply agreed changes, captions, graphics, color and audio treatment. Connect feedback to the relevant shots, wording and version.

04

Prepare channel versions

Build the required cutdowns and frames. Check subject placement, captions, graphics and duration for each version in the delivery brief.

05

Quality check & deliver

Review the cut and output specifications. Deliver files with clear names and a version structure your team can review and publish.

Short-form video editing requirements

Brief the sequence.
Plan the channel versions.

Choose the message before the format

Social media video editing works best with an agreed purpose for each piece. Identify the product, announcement or story, its approved wording and the footage that supports it. Instagram Reels editing, TikTok video editing and YouTube Shorts preparation can require different framing or timing in your brief. Share creative references and a delivery list; we assess the source rather than assuming every clip should follow the same trend or template.

Make captions and graphics part of the brief

Confirm whether captions are required, supply approved wording and identify the desired title and graphic style. Tell us whether separate caption files, embedded captions or language variants are needed. Review legibility and timing in each frame, keeping important product details clear. Music and other audio assets need to be suitable for the agreed usage. Editing scope does not automatically include translation, music clearance or social publishing.

Keep recurring content review manageable

For ongoing short-form video production, organize source clips, brand assets and approved references by project. Identify durations, aspect ratios and the number of outputs before editing. Use consolidated timecoded feedback and clear version names. Related video post-production services can include wider edits and finishing; your team retains responsibility for the publishing calendar and channel management.

Controlled quality

Check the message.
Review the full edit.

Social video finishing is reviewed against the brief, approved assets and requirements for each delivery version.

Talk through your content requirements

Story & product clarity

Check that the opening, shot order and pacing support the approved message, with product or subject details kept clear.

Captions & brand treatment

Review approved wording, spelling, caption timing and graphic placement, along with typography, logos and other supplied assets.

Color & audio continuity

Review shot matching and the agreed look. Check music, dialogue and other audio against the intended treatment.

Version & export specifications

Check duration, aspect ratio, resolution, format and file naming. Confirm the supplied versions match the delivery brief.

Service questions

Social media video editing FAQs

Start with your footage

Share the source.
Set the direction.

Send representative footage, references and your usual requirements. We’ll review the scope and discuss a trial that helps your team assess the edit and workflow.